NewYork – Nokia has lowered the price of its flagship mobile phone Nokia Lumia 900, half the price of just three months after the sale in the United States. Smart phone that carries the Windows mobile system is now priced at just USD 49.99, or approximately USD 480 thousand, including a two-year warranty from ATT.
The new prices are valid from Sunday (15/7), comes just a month after Nokia unveiled Lumia which operates on Windows 8. This means Nokia will not upgrade Lumia with the next versions.
Normal strategy is applied most mobile phone manufacturers if it is to exist. For example Samsung Galaxy S II has decreased at the same price at the right time, Nokia said the source told the Guardian (16/7).
Data from comScore and Nielsen, suggests Nokia has sold about 330 thousand Lumia phones in the U.S. since its launch. Decline in the price of smart phones is the case later that assessed the status of observer Nokia shares underperform. Estimated during the quarter from April to June Nokia is only able to sell a total of 1.4 million mobile Lumia, from 2.2 million to be sent.
Finnish mobile phone company, is facing difficult times. Last month, Nokia announced it would close its factory in Finland, Germany and Canada, and lay off up to 10 thousand workers before the end of 2013.
Nokia assessed late to anticipate the changes that left by other manufacturers. Just look at the smartphone using the Android system is expected to control 61 percent of the global market in 2012, while Apple’s iPhone has won more than 20 percent. (esy / JPNN)